Product Advisor

Guide customers to the right product through interactive questions that deliver personalized recommendations based on their needs and responses.

Try the Product Advisor Options
Fully interactive — answer a few questions to see how the system quickly narrows your options and updates recommendations in real time.

Scroll or change your selections at any point and immediately see how the recommendations respond to your choices.

Why Guided Buying Works

Customers often abandon purchases when they face too many choices. Product Advisor simplifies the process by guiding shoppers through a short interactive experience that quickly identifies the best products for their needs.

  • Step-by-step interactive guidance
    Identifies the right products in seconds—without browsing categories, filters, or long product lists.
  • Fully customized question flows
    Dynamic paths adapt automatically to each customer's responses, guiding every visitor through a personalized buying experience tailored to your products.
  • Immediate recommendation updates
    Customers can quickly and easily change their selections and instantly see updated recommendations.
  • Clear product recommendations
    Highlights the best matches based on customer responses so shoppers can move forward with confidence.
  • Interaction tracking, downloads, and analytics
    Includes optional instant email confirmation for every interaction, scheduled downloads of customer selections and recommendations, and analytics that reveal customer preferences and engagement.
  • Branded to match your company image
    Customize colors, messaging, product presentation, and button designs with images, text, or both—integrating naturally with your website.
  • Fast implementation
    Launch guided buying experiences quickly without complex development or changes to existing product pages.
  • Flexible deployment
    Embed the advisor directly into your website, landing pages, or use it as a hosted experience .
Try these features in the live advisor

Use the Product Advisor to see how the guided buying experience changes in real time as different selections are made.

  • Test the dynamic question paths
    Select the shoe style Boot to see the advisor branch into questions about boot type. Then choose Hiking or Work to see additional options such as protective toe features.
  • Change the shoe style and watch the questions update
    After making selections, scroll back up and choose a different shoe style to see how the questions change based on your new selection.
  • View results as soon as the required questions are complete
    Once the required questions are answered, select View Results. You can then scroll back up, change any selection, and see how the recommendations update.
  • See how quickly recommendations can be refined
    Try selecting different options and notice how fast the advisor updates the results to match the new choices.

A better path to product discovery.

Product Advisor replaces long product lists with a guided experience that helps shoppers quickly identify the right product, improves engagement, and supports stronger conversion outcomes.