Privacy Policy

Effective Date: March 1, 2026

eXtenderWare (“eXtenderWare,” “we,” “us,” or “our”) provides the eXtenderWare Advisor platform, which helps businesses guide customers to the right products, capture qualified leads, and collect insights through interactive campaigns. This Privacy Policy explains how we collect, use, disclose, and protect information in connection with our website, platform, and related services.

1. Information We Collect

We may collect the following categories of information:

• Contact Information, such as name, email address, company name, and other information submitted through forms.
• Campaign Response Data, such as answers provided in Advisors, quizzes, lead capture experiences, surveys, and smart forms.
• Usage Information, such as browser type, device type, pages viewed, referring pages, approximate location data, timestamps, and interaction data.
• Technical Information, such as IP address, session information, cookies, and similar technologies.
• Business Information, if you contact us regarding implementation, pricing, partnerships, or services.

2. How We Use Information

We may use collected information to:

• Provide, operate, maintain, and improve the eXtenderWare Advisor platform and related services.
• Generate recommendations, guided buying flows, lead capture workflows, and other interactive outputs.
• Respond to inquiries, requests, and support needs.
• Provide reporting, analytics, and performance insights.
• Communicate with users and business contacts regarding demos, services, updates, and opportunities.
• Protect the security, integrity, and functionality of our systems and services.
• Comply with legal obligations and enforce our agreements.

3. How Information Is Shared

We do not sell personal information. We may share information in the following circumstances:

• With Service Providers that help us host, operate, secure, analyze, or support the platform.
• With Clients or Business Customers when information is submitted through a eXtenderWare Advisor campaign operated on their behalf.
• With Analytics, Email, or Infrastructure Providers used to support communication, delivery, and reporting.
• For Legal Reasons if required by law, regulation, court order, or governmental request, or to protect rights, property, and safety.
• In a Business Transfer such as a merger, acquisition, financing, or sale of assets.

4. Cookies and Similar Technologies

We may use cookies and similar technologies to support platform functionality, improve user experience, analyze traffic, maintain sessions, and understand campaign performance. You may be able to control cookies through your browser settings, but some features may not function properly if cookies are disabled.

In certain jurisdictions, cookies may be used only with user consent. Where required by law, we may provide cookie notices or consent tools to allow users to manage their cookie preferences.

5. Data Retention

We retain information for as long as reasonably necessary to provide services, maintain business records, comply with legal obligations, resolve disputes, enforce agreements, and support operational or reporting needs.

6. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information against unauthorized access, loss, misuse, or alteration. However, no method of transmission over the internet or method of storage is completely secure, and we cannot guarantee absolute security.

7. Third-Party Links and Services

Our website or platform may contain links to third-party websites, services, ecommerce systems, affiliate networks, or embedded tools. We are not responsible for the privacy practices or content of third parties. We encourage you to review their privacy policies.

8. Children’s Privacy

Our services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected such information, we will take reasonable steps to delete it.

9. Your Choices

Depending on your location and applicable law, you may have rights to:

• Request access to personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of certain information.
• Opt out of certain communications.

To make a request, contact us using the information below. We may need to verify your identity before responding.

10. California Privacy Rights

If you are a California resident, you may have certain rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). These rights may include the ability to:

• Request disclosure of the categories and specific pieces of personal information we have collected about you.
• Request deletion of personal information we have collected from you, subject to certain exceptions.
• Request correction of inaccurate personal information.
• Opt out of the sale or sharing of personal information, if applicable.
• Limit the use of certain sensitive personal information.

We do not sell personal information. To exercise applicable privacy rights, please contact us using the contact information provided below.

We may need to verify your identity before responding to your request. We will not discriminate against you for exercising any applicable privacy rights.

11. European Economic Area (EEA) and UK Privacy Rights

If you are located in the European Economic Area (EEA), the United Kingdom, or another jurisdiction with similar data protection laws, you may have certain rights under applicable privacy regulations such as the General Data Protection Regulation (GDPR).

These rights may include:

• The right to access personal data we hold about you.
• The right to request correction of inaccurate or incomplete data.
• The right to request deletion of personal data in certain circumstances.
• The right to restrict or object to processing of your personal data.
• The right to request portability of your personal data.
• The right to withdraw consent where processing is based on consent.

If you wish to exercise any of these rights, please contact us using the contact information provided below. You may also have the right to lodge a complaint with your local data protection authority.

12. International Data Transfers

If you access our services from outside the United States, your information may be processed and stored in the United States or other jurisdictions where our service providers operate.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the Effective Date above. Your continued use of our website or services after changes are posted constitutes acceptance of the updated policy.

14. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact:

eXtenderWare
Email: info@extenderware.com